Blogger and developer Matt Gemmell has gazed into the dark side of of search engine optimization ( SEO ), and while he understands the value of having your personal site, your blog, or your company’s web site rank well in search results, he’s not willing to sell his soul to do it. Instead, he’s written a simple guide to SEO for non-dicks . More
For the first time since 1996, IBM’s market value now exceeds that of Microsoft. IBM jumped past Microsoft to become the world’s second most valuable tech company behind #1 Apple. More
Ladies and members of the so-hip-it-hurts demographic, Toyota’s got a Prius hybrid just for you. The curved, futuristic-looking EV first did the dais spin for us at the Detroit Auto Show earlier this year and now, armed with a hue-matching ‘Aqua’ moniker, is prepping to rollout to lots in January of 2012. A report in Nikkei indicates this fuel efficient gas / electric car will get just about 40km/l (or 94mpg), besting its current Prius family member’s 32km/l (about 75mpg). And as for that price tag, look for it to retail at around 1.7 million yen (or $22,000) when it makes its eventual splashy blue bow in the Japan and US next year. Toyota Prius C undergoes name change, comes out feeling ‘Aqua’ blue originally appeared on Engadget on Fri, 30 Sep 2011 04:04:00 EDT. Please see our terms for use of feeds . Permalink
The NFC Forum just released the latest update to the growing close-range standard and it includes a nice little treat called SNEP, which stands for Simple NDEF Exchange Protocol. (Side note: the NDEF in SNEP, stands for NFC Data Exchange Format — it’s like a matryoshka doll of abbreviations.) What makes SNEP exciting is that it allows for sending and receiving of data between two devices. This could be used to exchange contact information between phones (similar to Bump , but without the need for an app) or collect links to trailers from movie posters which could be played back on your TV at home. It’s potentially exciting stuff, so long as manufacturers actually make use of it. Check out the PR after the break for a few more technical details. Continue reading New NFC spec enables two-way communication, potentially makes Bump obsolete New NFC spec enables two-way communication, potentially makes Bump obsolete originally appeared on Engadget on Fri, 30 Sep 2011 03:14:00 EDT. Please see our terms for use of feeds . Permalink
