Tag: apple-music

Apple going all-in on original programming, to the tune of $1 billion a year

Apple Music on iOS 10, with Senior VP Eddy Cue. (credit: Andrew Cunningham) As the battle to create original content for online video services continues, we get a glimpse into Apple’s plans for the coming year. According to a  report  from The Wall Street Journal , Apple has a budget of $1 billion to spend in 2018 to “procure and produce” original content. The iPhone maker could acquire and produce up to 10 shows next year with this money, which will be largely left in the hands of  new Apple hires  Jamie Erlicht and Zack Van Amburg. Erlicht and Van Amburg are former presidents from Sony Pictures Television that moved to Apple in June to oversee video content strategy and production. The $1 billion budget signals how serious Apple is about boosting its original programming, the newest of which lives on its Apple Music subscription service. This is Apple’s first major push into original content, but $1 billion less than the money spend on content by rival companies. HBO spent about double last year on content (it reportedly costs $10 million to produce one episode of Game of Thrones ), and Netflix may spend upwards of $6 billion this year. Apple’s starting budget is similar to Amazon’s when it first got into original programming in 2013 with Prime Video; Amazon could spend $4.5 billion on original content in 2017. Original programming is the way to go, as it has proven to be a big driver in the growth of streaming services. Netflix’s business benefited immensely from original hits like House of Cards , Orange is the New Black , and Stranger Things . Those kinds of shows—scripted comedies and dramas—are expensive to produce, and we’ve seen Netflix’s annual budget for original programming increase over the past few years to accommodate that. Apple’s first original series, Planet of the Apps and Carpool Karaoke , both just became available to Apple Music subscribers, and critics’ reviews have been mixed. Read 2 remaining paragraphs | Comments

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Apple going all-in on original programming, to the tune of $1 billion a year

Spotify is close to offering lossless-quality music

Tidal’s lossless-quality music streaming was its original selling point over big name rivals, but it might not have that advantage for much longer. Both The Verge sources and Reddit members have discovered that Spotify is prepping its own lossless offering, Spotify Hi-Fi. Much like with Tidal, paying $20 per month would give you audio befitting your premium headphones . There’s no word as to when Hi-Fi would arrive — Spotify isn’t commenting beyond acknowledging that it’s “always testing new products.” However, it certainly appears to be getting close. A higher-quality tier makes sense for Spotify in more than a few ways. On top of negating one of Tidal’s advantages, it’d give listeners a reason to choose Spotify over Apple Music and other rivals that (currently) make do with lossy tracks. Also, this could be important in Spotify’s continuing struggle to turn a profit . It’s safe to say that it doesn’t cost twice as much to deliver higher-bitrate music, so converting even a fraction of Spotify’s 40 million-plus Premium customers to lossless could prove to be very lucrative. Source: The Verge , Reddit (1) , (2)

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Spotify is close to offering lossless-quality music

Pandora’s radio data now included in Billboard Hot 100

Despite recent layoffs and the fact that it only launched a streaming service last month , Pandora is a giant player in the internet radio market. Billboard unveiled a partnership with the service for its Hot 100 chart, and says it immediately impacted 35 songs. It pushed nine of those up by five or more spots in the rankings, including Sex With Me from Rihanna and Rob $tone’s Chill Bill , which leaped 10 places. Lady Gaga’s Million Reasons , meanwhile, is now on the Hot 100 thanks to Pandora, Billboard says. Though Pandora recently launched a $10 Premium streaming service based on its Rdio acquisition , it won’t be available to the public until later this year. Still, it has a very consequential 78 million users and 4.3 million subscribers to its $5 Pandora Plus (not-on-demand) radio service. “Pandora is now the number one radio station in 87 US markets and represents roughly 10 percent of all radio listening, ” says Pandora CEO Tim Westergren. That’s why Pandora had such an immediate impact, even services with many more subscribers like Spotify and Apple Music already affect the chart. Pandora data will also be included in Billboard’s streaming and formula-based charts, including country, rock, R&B/Hip-Hop, Rap and Dance/Electronica. Despite the boost, Pandora announced earlier this month that it had laid off 7 percent of its workforce, due to a big increase in competition from Apple Music, Spotify and other services. On top of the $75 million spent on Rdio, it also completely revamped its site late last year and is no doubt spending big to launch Pandora Premium streaming. The company is reportedly looking for a buyer, with Sirius XM rumored to be the leading candidate so far. It may be able to take some hope from Tidal, which just sold a big chunk of itself to Sprint for a reported $200 million. Source: Billboard

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Pandora’s radio data now included in Billboard Hot 100