In just one year, Zynga has lost nearly half of its daily active users

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It’s been a rough year for Zynga, which has relegated founder Mark Pincus to being chairman of the board. Fortune Live Media Zynga needs some good news, and fast: in its Tuesday quarterly earnings filling, the company reported that its daily active users rose from 27 million in the last quarter of 2013 to 28 million this quarter. But when compared to the first quarter of 2013 , Zynga had 53 million daily active users—which means the company has lost about half of its most active players in a year. Just months after Zynga spent $527 million on NaturalMotion , maker of Clumsy Ninja , the embattled social gaming firm also announced that it ended its first quarter by losing over $61 million. At this time last year, the company had profited $4.1 million during the first three months of 2013. Still, the company’s chief executive tried to play the loss down. Read 3 remaining paragraphs | Comments

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In just one year, Zynga has lost nearly half of its daily active users

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