tsu doh nimh (609154) writes KrebsOnSecurity looks at a popular service that helps crooked online marketers exhaust the Google AdWords budgets of their competitors.The service allows companies to attack competitors by raising their costs or exhausting their ad budgets early in the day. Advertised on YouTube and run by a guy boldly named “GoodGoogle, ” the service employs a combination of custom software and hands-on customer service, and promises clients the ability to block the appearance of competitors’ ads. From the story: “The prices range from $100 to block between three to ten ad units for 24 hours to $80 for 15 to 30 ad units. For a flat fee of $1, 000, small businesses can use GoodGoogle’s software and service to sideline a handful of competitors’ ads indefinitely.” Read more of this story at Slashdot.
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Nasty Business: How To Drain Competitors’ Google AdWords Budgets
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